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Digital Marketing Course in Rohini

Digital marketing is also known as data driven marketing. It is an advertising of products and services through digital technologies mainly on the Internet such as websites, social media, emails etc and also include mobile phones, tablets and desktops and other digital mediums.

Various channels to facilitate digital marketing

There are various online channels available to facilitate digital marketing namely,

• Display Advertising: It deals with displaying your promotional messages basically on the internet. It includes a wide range of channels such as advertising blogs, ads on search engines etc.
• Search Advertising: It deals with displaying your promotional ads and messages basically on search results and other search partner sites.
• Affiliate Marketing: It is an arrangement by which a online retailer pays commission to external website for generating traffic for their business.
• Social Media Marketing: As the name suggests here social mediums such as Facebook, Google+, P interest, Twitter etc are involved in digital marketing. Social media marketing basically use to generate traffic to websites and to gain attention of potential buyers of your products.
• Email Marketing: Email marketing is another channel of digital marketing and also known as direct marketing that uses electronic mail as a means of communication and each and every sent mail comes under email marketing.
• Video Advertising: This type of advertising is now a day’s very popular and capturing a large amount of traffic. Here your ads can display on You Tube and another display network for desktop computers and high-ended mobile devices.

Difference between Traditional and Digital Marketing

How Digital Marketing can help you?

• You’re direction less
• You don’t know your online market share
• Existing and start-up competitors will gain market share
• You don’t know your online customers well enough
• You’re not optimizing

What’s the scope?

• Number of online buyers will automatically increase.
• Helps bloggers to rank high with high traffic
• No Waste of money, high returns on investment.
• Increasing the visibility of website in the search engine.
• Pay scales are good

For more Deatils About Course Visit our website Digital Markering Course in Rohini.